ATAR Notes: Forum
General Discussion => General Discussion Boards => News and Politics => Topic started by: Mada438 on October 07, 2018, 04:47:57 pm
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“This is blatant commercialisation of Australia’s world heritage-listed Opera House for an industry notorious for damaging gambling and animal cruelty.”
Some articles dealing with the issue:
'Why not put it on the biggest billboard Sydney has?': Scott Morrison backs decision to promote The Everest on Opera House
'It's not a billboard': anger at use of Sydney Opera House for horse racing ads
Opera House racing ad demanded by Alan Jones is ‘a good compromise’, Berejiklian says
Son of Sydney Opera House architect 'appalled' by advertising on sails
For those of you who have no idea what i'm talking about, Alan Jones threatened to have the opera house CEO sacked if she did not get on board with his proposal
Racing NSW applied to project advertisements for said horse race, and SOH CEO Louise Herron knocked it back on the reasonable grounds that it might cause the iconic architectural marvel to lose its world heritage status. Alan Jones wasn’t too happy about this, and explicitly said Herron should literally lose her job.
“You don’t own the Opera House. We own it,” Jones told Herron when she appeared on his radio show Friday morning. “You don’t have the right to fence it off.”
“You manage it. And if you can’t give the go-ahead for this to happen, to an event that’s providing $100 million to the economy…If I was Gladys Berejiklian I would pick up the phone and sack you today.”
“You should put your resignation on the table today…I will be speaking to Gladys Berejiklian in about three minutes, and if you can’t come to the party, Louise, you should lose your job.”
As an Australian Citizen, i am insulted that this is being done to the opera house. I honestly think it is wrong to have this done. I don't think a national icon should be defaced like this, regardless of what racing nsw thinks
I'm curious to see what other people think as well.
There is 2 change.org petitions which you can sign here and here as well
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Advertisements don't belong on art.
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Even as a Victorian, this is an outrage. Caleb sums it up perfectly.
What kind of egotistical idiot would think this was necessary? An advertisement on the Sydney Opera House isn't advertisement, it's vandalism of a historical architectural masterpiece.
I thought there was a restriction on animals around the Opera House, anyway
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Firstly, the Opera House has obviously not been designed as a billboard.
Secondly, as a resident of a city which has a public holiday for a horse race (and now for AFL Grand Final as well) I'm not sure I'm in too good a position to criticise the horse-racing practices of other cities.
Thirdly, I am definitely not in favour of certain news organisations holding a disproportionate political influence. Theoretically the fourth estate were supposed to be the power that held otherwise unaccountable politicians to account, not the ones who said what those politicians should do.
Finally, those numbers! For a start, I don't think economic impact is the only way to determine the value of a proposal. But, even if it were, the $100 million is completely irrelevant, unless Jones is suggesting that without the Opera House advertising it will bring in $0. All that matters is additional income as a result of that advertising. And personally, I assume that it won't make much difference: if it's a big enough event, it's unlikely that lighting up the Opera House will bring it to the attention of many people who didn't already know about it and will be interested in it. But then there's the counter-number: this article says Deloitte in 2014 valued the Opera House as worth $775 million / year to the Australian economy (it is pretty iconic...). What's the risk of affecting that? Now I'm no more suggesting that the advertising will lose the economy $775 million than that it will gain the economy $100 million. But even in economic terms it's a questionable decision - and we shouldn't judge such decisions solely on economic terms anyway.
(Ideally we wouldn't judge such decisions solely on political cost either...)
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I like what Turin has said about the numbers; It's pretty irrelevant.
But seriously, although I don't approve of the idea, or of Alan Jones as a person, I think that the actual controversy is probably the biggest advertiser anyway! I wouldn't have even known anything about this race if they hadn't bothered to broach the idea of Adverts on the Opera House. :-\
But yeah. Just no...
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But seriously, although I don't approve of the idea, or of Alan Jones as a person, I think that the actual controversy is probably the biggest advertiser anyway! I wouldn't have even known anything about this race if they hadn't bothered to broach the idea of Adverts on the Opera House. :-\
That's a good point, I wouldn't have known about it either. But as Victorians we might not be in the prime advertising market :) (you're Victorian, right?)
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That's a good point, I wouldn't have known about it either. But as Victorians we might not be in the prime advertising market :) (you're Victorian, right?)
We're just in the prime beef market :P
Yeah, I am a VCE'er... :D
Yeah, obviously the ad's were pretty heavily NSW based, so this controversy is most likely helping the advertising go National... :-\
Not that gambling isn't already a national thing... >:(