ATAR Notes: Forum

VCE Stuff => VCE Arts => VCE Arts/Humanities/Health => VCE Subjects + Help => VCE Visual Communication and Design => Topic started by: leona0123 on May 03, 2011, 04:20:14 pm

Title: Help with purpose and target audience
Post by: leona0123 on May 03, 2011, 04:20:14 pm

On Friday, I had a practice SAC for VCD and I found that I had trouble with target audience and purpose. I was able to identify both, but questions like "Explain how the visual communication had been designed to achieve the purpose", "Explain how ... (e.g. colour) has been used to achieve the purpose" and "Explain why ... (e.g. media and drawing methods) appeal to the target audience" were a bit challenging. Can anyone give me some hints/tips or worksheets (or anything!) that may help?

Thanks in advance :)

Title: Re: Help with purpose and target audience
Post by: Predator on May 15, 2011, 09:54:11 am

Examples of the above.

Target Audience:
- Teenagers
- 18 to 25 year olds on a low/high socio economic status
- Toddlers
(Make sure when you can that you give a rough age bracket and if it appeals to one gender more than the other make sure you mention that.)

Purpose:
- To depict
- To teach
- To advertise
(You get the idea, some may sound similar but make sure you are looking at what it really is first.)