XLL Academy

[*ryan777*]

I think you need to put an explanation what is XLL also, since some people asked whats XLL?
Perhaps Xu, Levy, Liu tutoring students to EXcEL

Yeah, that could go in the Mission Statement/about the company thing.

Having Xu, Levy, Liu faded lightly somewhere on the logo (bottom of slogan maybe) would be nice.

I don't think it's necessary. There's tutors other than just those 3, and seems like more of an ego boost for them than anything. Plus, it would make the logo too hectic. Simple is always better.

+1

[stonecold]

I think you need to put an explanation what is XLL also, since some people asked whats XLL?
Perhaps Xu, Levy, Liu tutoring students to EXcEL

Yeah, that could go in the Mission Statement/about the company thing.

Having Xu, Levy, Liu faded lightly somewhere on the logo (bottom of slogan maybe) would be nice.

I don't think it's necessary. There's tutors other than just those 3, and seems like more of an ego boost for them than anything. Plus, it would make the logo too hectic. Simple is always better.

I also don't think this is necessary.

[kenhung123]

That would mean the title is meaningless

[shinny]

That would mean the title is meaningless

Brand names don't need a meaning. Marketing isn't a simple game of making the wittiest company name. And as others have said, simply explaining it in an 'about us' page will do fine, but I doubt many people will actually care. Would knowing how the company name was derived make you any more inclined to go to their tuition? Brand names can be seen really just as a catalyst for recalling the image that the company represents.

[samuch]

That would mean the title is meaningless

Brand names don't need a meaning. Marketing isn't a simple game of making the wittiest company name. And as others have said, simply explaining it in an 'about us' page will do fine, but I doubt many people will actually care. Would knowing how the company name was derived make you any more inclined to go to their tuition? Brand names can be seen really just as a catalyst for recalling the image that the company represents.

i agree
example: i have no idea what Neap stands for (if it stands for anything) or any of those companies actually...
All that needs to happen for the name to be successful is for people to associate the name with what the company does.

[XLL_Academy]

Thank you everyone for your inputs, your suggestions are currently being considered. But due to limited resources, time and skills, this is the best I can come up with so far.

In response to an explanation to our name "XLL Academy", this name was chosen such that it doesn't really have a set meaning, and can have many interpretations.

In response to the logo, XLL Academy will have an International aim as well, we are currently looking into the potential market for overseas Chinese students, and will most probably be offering bilingual classes (English and Mandarin). Due to cultural paradigms, the slogan was changed to attract students from both backgrounds.

And to all prospective students, we will soon be releasing details on classes, and enrolment will be open soon. There will be limited spaces available (one of our primary goal is personal interaction, hence we promise to maintain a small class size), so watch this space when the announcements arrive.



Mao, on behalf of the XLL Academy team

PS - NEAP stands for "National Education Advancement Programs"

Also, acknowledgements to all those who have put in the effort to design us a logo, and those who gave feedback on our ongoing efforts in failing to design a good logo. Keep the good ideas coming, thank you guys, you mean a lot to us =]

Attached below is the .png I used which contains the vector path (I use Fireworks CS3). For Photoshop users, I have also included .psd
Please feel free to add your colouring in

[methodsboy]

Loving what you guys are doing here, were you guys gonna rent a building or what? Sounds awesome

Anyway, wipped together something, getting pretty bored at night so when I saw this thread I thought i'd wip something up

(Image removed from quote.)

Do what you will with that heh, I got a larger version if you wanted that

I support this logo!

damn right!

[*ryan777*]

lol

[luken93]

is anyone going to do english???

[costargh]

Why not get a graphic designer to create you a logo! It's really not that expensive and it would look loads better than what's been churned up here. Unless someone here happened to be rather creative and good with logos all the suggestions (and the current banner) are gonna keep looking like shit.

[stonecold]

I agree.  It will be $200 to $300 well spent.  Plus you wan't a logo that prints nicely on notes and business cards.
I also think you should offer English tutoring, because to put it bluntly, success in VCE depends greatly on success in English.

[hard]

yer the current one is really ugly like UGLY

[costargh]

I agree.  It will be $200 to $300 well spent.  Plus you wan't a logo that prints nicely on notes and business cards.
I also think you should offer English tutoring, because to put it bluntly, success in VCE depends greatly on success in English.

Especially if Chinese students are going to be targeted!!!

But i think the gang would have considered this already and probably in the pipeline for later down the track

[superflya]

it aint that bad

[mark_alec]

I am of the opinion that things like logos and names aren't so important. What is more important is the quality of their tutoring (which I am sure is what they care about more than fancy branding).